About Us

WHO WE ARE

Insights Outdoors was built in 2016 with one goal: make gear that works as hard as the people who use it. We started by building packs that solved the problems we saw in the field—gear that could take a beating, haul everything you need, and still keep things simple and smart.

But we didn’t stop there. We listened to other hunters, anglers, and outdoorsmen and women, taking their input to the drawing board. After a whole lot of testing, tweaking, and time in the field, we built a lineup that’s as versatile and reliable as the folks who carry it.

We’re not here to chase trends. We’re here to build gear that holds up—gear that earns its keep every time you step outside.

BUILT DIFFERENT

When you pick up an Insights pack, you’re not just buying gear—you’re joining a community who take the outdoors seriously. We appreciate your trust, and we’ll be right there with you—every mile, every season.

  • INNOVATION

    Every Insights product is packed with purpose-driven features you won’t find anywhere else. No fluff—just smart design that gives you the edge.

  • QUALITY

    We use premium materials tough enough to handle dirt, rain, cold, heat—whatever the backcountry throws at you.

  • FUNCTIONALITY

    Our gear doesn’t just carry your stuff—it works with you. Every strap, pocket, and panel has a job to do, whether you’re hiking in or packing out.

  • LIFETIME WARRANTY

    If it wears our name, we stand behind it. Every pack comes with a lifetime warranty.